Xabi Alonso made a significant appearance at the inauguration of the 2025-26 academic year at the Real Madrid European University. The former midfielder, now a rising coaching star, shared his insights with incoming students alongside Emilio Butragueño, the club’s Institutional Relations Director and General Director of the university. During the event, Alonso reflected on the challenges he faced as a player and the expectations he now encounters in his managerial role.
Alonso’s return to the prestigious institution was marked by a passionate address that underscored the high standards associated with coaching at Real Madrid. He emphasized that success is not just about talent; it requires relentless dedication and an unwavering commitment to excellence. “At Real Madrid, mediocrity is not an option,” he stated firmly, highlighting the club’s rich history and its demand for greatness from all who wear its colors.
Facing Challenges Head-On
The former Spain international elaborated on his transition from player to coach, noting that both roles come with their own sets of challenges. “As a player, I learned to deal with pressure on the pitch; now, as a coach, I must manage that pressure differently,” he explained. Alonso’s experience at top clubs like Real Madrid and Bayern Munich has equipped him with a unique perspective on what it takes to succeed in one of football’s most demanding environments.
Commitment to Excellence
Alonso’s philosophy revolves around instilling a winning mentality in his teams. He pointed out that every training session and match must reflect the club’s prestigious legacy. “Success is built on hard work and discipline,” he noted, reinforcing his belief that every detail matters in achieving victory. His insights resonate with both aspiring athletes and coaches alike, as they navigate their paths in a competitive landscape.
As he continues to carve out his identity as a coach, Alonso remains focused on harnessing his experiences to inspire the next generation of footballers. With an impressive track record already under his belt, including leading Bayer Leverkusen to notable victories, fans and pundits alike are eager to see how he will apply these principles at the highest level.
With every word spoken during this inauguration, Xabi Alonso reaffirmed that at Real Madrid, anything less than excellence simply won’t do. His commitment to upholding the club’s values will undoubtedly shape the future of those who aspire to follow in his footsteps.


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